Goody Skincare is a luxury, trend-setting skincare brand that is for the everyday girl wanting to elevate her skin game. “Your new favorite skincare” aims to please the eye while treating the skin like royalty. The overall design vision was to create a clean, very simplistic yet, trendy brand identity that stands out while remains a staple in everyday routines. This brand caters to all genders, all races and wants to do “goody” to all who use it.